Underrated Individuals | Strategic Business Consulting for Startups & Creative SMEs

£250/hour | Tailored Growth Strategies for Visionary Founders

Why Work With Us?

We help underestimated founders and creative entrepreneurs transform their ideas into scalable, high-impact businesses.

Our approach blends:
✅ Creative strategy (from artists who understand business)
✅ Lean startup methodology (no fluff, just growth)
✅ African and diaspora market expertise (where culture meets commerce)

Ideal clients: Startups and SMEs in creative industries (media, arts, tech, lifestyle) ready to systematise, monetise, and scale.

Our Consulting Services

1. Business Model Transformation (£250/hour or project-based)

For founders who need to pivot, structure, or future-proof their business.

• Creative “Artist Business Canvas” adaptation (your industry, your rules)

• Revenue stream diversification

• Cost structure optimisation

• Partnership ecosystems

2. Go-To-Market Strategy (£300/hour)

For launches, rebrands, or market expansions.

• Audience mapping (who buys from you)

• Omnichannel distribution (digital, physical, partnerships)

• Pricing strategy that doesn’t undersell your value

3. Creative Production Consulting (£200/hour)

For media, content, and storytelling businesses.

• Podcast/TV/film development (concept → distribution)

• African narrative development (authenticity sells)

• Production budgeting that doesn’t sacrifice quality

4. Founder/Start UP Sessions (£1,500/month retainer)

For CEOs who need an on-call strategist.

• Weekly 1:1 deep dives

• Crisis management

• Investor/pitch assistance

How It Works

1. Book a Clarity Call (30 mins, free) – We diagnose your biggest roadblocks.

2. Choose Your Engagement – Hourly, project-based, or retainer.

3. Execute & Scale – We don’t just advise; we help implement.

Clients we work best with:

• Pre-revenue to £500K/year businesses

• Founders who value culture, purpose AND profitability

• Those tired of generic "business coaches"

What Makes Us Different?

🔹 Run by creatives-turned-consultants – We speak "artist" and "CEO."
🔹 No membership tiers – Just bespoke solutions.
🔹 Afro-centric frameworks – Your culture is your competitive edge.

Sample Client Results:

• £0 → £80K in 12 months (for a podcast studio)

• 3x revenue growth through pricing restructuring (for a fashion brand)

Next Steps

📞 Free 30-Minute Diagnostic Call – Let’s identify your business’s biggest leverage point.
📥 Email Us – hello@underratedindividuals.com (Response in <24 hrs.)

Note: We take 4-6 clients per quarter for intensive consulting.

Why Pay £250/hour?

Because generic advice costs more long-term. We:

• Give you actionable steps, not just theory

• Work with your creative instincts (not against them)

• Focus on profitability and sustainability without selling your soul

“You don’t just get a consultant—you get a co-pilot.”

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📍 Serving Africa + diaspora founders | Remote-first
💡 Past clients in film, tech, music, and social impact